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Earnest Insights
Ecommerce
TikTok Shop customers spend more at lower ticket apparel retailers
TikTok shoppers outspent at Shein, underspent at Nike
TikTok Shop customers skew young, but not just Gen Z
Amazon’s first Big Spring Sale, early Easter provide a slight lift in...
Temu’s retention grows over time; leads Walmart, trails Amazon
Jason & Scot Show: Temu Deep Dive with Earnest Analytics
Almost half of Wish, AliExpress customers shop at Temu
Temu is growing fastest among high income earners
Temu’s 2024 Super Bowl ad blitz failed to accelerate growth
Mastering unit economics: predicting future value and uncovering hidden risks
Cultivating Customer Value: Gaining Greater Understanding of Customer Behavior Using Credit Card...
Flip App’s viral referral program turbocharged customer growth
TikTok Shop taking Shein customer spend
Decoding Transaction Data: Winning E-Commerce Strategies for Retailers
Temu Customer Lifetime Value Matches Walmart
Amazon’s Holiday Kickoff Sale Falls Flat Against Prior Prime Days
Athleisure and Fashion Resale buck the back to school spending slump
Instacart’s Growth Stalling
StockX Up 16x
Glossier’s Push to Win DTC Makeup Market
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