Earnest Insights

Macro

Earnest Analytics

Consumer Trends 2023: wellness, celebrity brands, and TikTok

  • Earnest Talks
  • Macro
  • Retail
  • Technology

April 2023 Earnest Analytics Spend Index

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March 2023 Earnest Analytics Spend Index

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Turning Gut Instinct into Data Driven Store Expansions with Transaction Data

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  • Macro
  • Retail
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February 2023 Earnest Analytics Spend Index

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Corporate Alt-Data Adoption and the Future of the Data Industry

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  • Retail
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Early Tax Data Indicate Smaller Refunds; Benefits to Electronics, Apparel, and Beauty...

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January 2023 Earnest Analytics Spend Index

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COVID’s Long-Term Impact Almost Zero for Most Non-Subscription Retailers

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  • Retail
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Temu: The Fastest Growing Marketplace You’ve Never Heard Of

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December 2022 Earnest Analytics Spend Index

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Earnest Analytics- Consumer spending grew 5.9% YoY during the 2022 holiday season

Holiday Spending Slowed as Inflation Hit Lower Earners

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  • Retail

November 2022 Earnest Analytics Spend Index

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2022 Retail Ranking: Black Friday and Cyber Monday

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2022 Holiday Shopping Off to Slow Start

  • Macro
  • Retail

Dollar Stores Winning Low-Income Wallet Share

  • Macro
  • Retail

October 2022 Earnest Analytics Spend Index

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September 2022 Earnest Analytics (FKA Earnest Research) Spend Index

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Premium brands win as inflation hits low-income back to school shoppers

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  • Retail

August 2022 Earnest Analytics (FKA Earnest Research) Spend Index

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