Earnest Analytics

How we help

Investors

Financial analysts’ inboxes are awash with qualitative studies, management commentary, and analyst takes. Investors use alternative data to cut through opinions and quantify customer trends, revenue growth, and market share changes using real customer data.

Company Screening
Earnings Predictions
Valuation
Company Health

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Companies

Alternative data offers an alternative to qualitative net promoter scores (NPS), extensive consulting studies, small focus groups, and patchy syndicated data to inform strategists, marketers, and other corporate decision makers on their toughest questions.

Performance Benchmarking
Market Share
Customer Behavior
Macro Consumer Economy

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Consultants

Management, strategy, and marketing consultants need both a 10,000-foot view and detailed company knowledge to effect change. Alternative data contextualizes entire industries, while quickly drilling down into the differences that separate individual players.

Industry & Company Context
Macro Trends
Company KPI Tracking
Thought Leadership

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Trusted By

Sourcing

Find the right data for your questions.

In our connected world, there are thousands of unique data sources with varying levels of quality and reliability. Earnest only works with partners who follow the industry’s highest standards for accuracy, trustworthiness, and compliance.

Normalization

Eliminate noise from outliers and churn.

Even with the right source, anomalies in the data can lead to false conclusions. Earnest AI, our proprietary machine learning methodology, transforms raw data so you can extract signals from the noise.

Classification & Validation

Layer analyst context on top of clean data.

Normalized inputs bring us closer to the truth, but algorithms alone can’t tell the full story. Analysts at Earnest are industry experts who validate data against reported results and can course correct when data deviates from expectations because they understand the big picture.

Action

Get to the (data) point.

Distilling terabytes into takeaways requires significant resources and time. Earnest accelerates your speed to insight through our curated analytics platform, Dash. We believe alternative data research should work for you, not the other way around.

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Trusted by the world's largest hedge funds & asset managers.

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“Top notch and unique analysis! Data is often a limiting factor. So we want to make sure we have the best data out there to give us the timely figures to provide the best, most up to date picture we can.”

Thomas Bailey

Executive Director, Consumer Foods, Rabobank

“They add a lot more value than just the data. They actually have analysts keeping track of what might be skewing the data – it’s not just the numbers, it’s the context.”

Anonymous

Long/Short fund manager

“Earnest's row-level data allows me to create custom cohorts of consumers based on brand preference, income, and home location, enabling a wide range of valuable use cases and insights — customer retention trends, the financial impact of key events and actions, revenue forecasting, and much more.”

Dan McCarthy

Assistant Professor of Marketing at Emory & Co-founder of Theta